Data-Driven Merchandising in eCommerce: How to Uplift Customer Experience and Drive Sales Using AI

Nowadays, simply having a diverse range of products doesn’t guarantee success—and this is significantly worse when facing a colossal opponent like Amazon, with millions of customers and incredibly high demands. Data-driven companies are 23 times more likely to outperform their competitors in acquiring customers, 19 times more likely to maintain profitability, and nearly seven times…